Ewhurst Park

BRANDING & IDENTITY

Reconnecting with the land, nature and ourselves.
Embarking on an estate-wide biodiversity project.

Ewhurst Park, a 925 acre estate in Hampshire, UK is embarking on an estate-wide biodiversity project spanning: rewilding, regenerative farming & agriculture, all to develop a deeper connection with our community, landscape and history.

We were tasked with helping Ewhurst Park from the very beginning of their journey. From establishing their audience, positioning and various naming exercises, to the development of their brand identity and visual assets – providing a platform for them to use for years to come.

The difference being from that of their other estate-driven competitors was to form a basis of education and insight, not only for adults but for children too. To show them provenance of land, where food comes from and the importance of agriculture and rewilding. The brand identity therefore needed to appeal to both giants and little folk too.