Pavilion Kensington:
Members’ Club, Restaurant & Bar

NAMING, IDENTITY & BRANDING

Painting a perfect picture of Renaissance elegance with modern-day working. Disruptive style for classic members.

Identity and branding for Pavilion - a luxury Business Members’ Club and Restaurant in Kensington, London. The Restaurant, lead by head chef Adam Simmonds, offers fine British cuisine along with an impressive centre bar. The Members’ Club spans five floors offering high-end office suites for modern day businessmen and women – from social gatherings on the terrace to penthouse meetings for entire teams. Painter Simon Casson re-created some of his original artwork for use as the Clubs in-house wall art and as the hero artwork for the menus. A variety of brand collateral was created including business cards, letterheads, compliment cards, several restaurant menus, promotional material and an array of luxury office and event brochures.